Saturday, February 18, 2012

A Valentines Tale - world's fastest balloon drop

So it's Valentines Day and I am on my way out of the city, having finished my last job at 11.30am. The mobile phone rings. "I am calling on behalf of Rod Stewart. Mr Stewart has just remembered it is Valentines Day and would like 2,000 red and white balloons to drop on the audience at tonight's concert. Can you get it all done and finished by 6pm tonight." "Are you fu#*%ng joking" was my response. Further words were exchanged between myself and the caller. Anyway I agreed to do it.

I called Alicia at the office and then called Wendy and Ian to come in to the office ASAP. We assembled the equipment, sourced another 600 balloons and arrived back at the Entertainment Centre just before 1pm. 5 hours to go. 2,000 balloons and 4 MAD balloonies. We got stuck in and went like the clappers.


Here is 'Mr Stewart' doing his sound check while we are rigging the nets. Don't you love the way people address stars using their formal name....


Nets in ceiling and job completed by 5pm. Yes indeed, we were 1 hour ahead of schedule. Absolutely sensational effort by my MAD team of Ian, Alicia and Wendy. A big thanks to Maureen Egan of Balloon Elegance who came back to the Ent. Centre to release the balloons with me at 10pm.

To see some of these images you can check out the MAD Balloons facebook page.

Wednesday, February 8, 2012

A Tropical Carnival

We have all heard that "an apple a day keeps the doctor away" - but where does the watermelon come in...???

The sculptured fruit were on top of the covered walkway running through the company campus. 5000 people, 3 stages and large areas - how can balloons assist in creating the theme??

Well the 3mtr pineapple and 2.5mtr watermelon were a great start. Then we added 100 x 260Q's in tropical colours to the outdoor stair rails on each building. As well as providing all around colour, the "260Q explosions" highlighted the 'drummers' that were appearing on the balconies later in the evening.

A fantastic job to win. With 5 staff members on site we completed the brief on time and on budget...and the client was ecstatic.

"I love it when a plan comes together!"

Thursday, February 2, 2012

Promoting Your Brand - with balloons!!

The inaugural Big Bash League in Australia and each team was focussed on building their brand...as well as trying to win a few games. We were contacted by the Sydney Sixers, and we came up with the following ideas for their home games at the SCG.

We used the majestic magenta Qualatex Numbers to create some bunches for the 'VIP/corporate partners' boxes.


After entering through our very large arch the VIP guests simply followed the pink carpet to their destination.

The finishing touch for the arch was to have the 6ers logo specially printed on the 'top' of half of the balloons in the arch.

...also about 10,000 people walked past the arch on their way to their seats at each game, so the printing on the balloons was big value for money.


The Sydney Sixers made it to the final of the Big Bash League. I reckon it must have been the sensational branding provided by MAD Balloons!!!